Our Vision
Our vision is to change the home cleaning industry in India by providing better, sustainable solutions that create a better future for you, your home, and the planet, creating lifelong trust and customers. To be the most trusted brand in the home cleaning industry in India through continuous innovation, being a sustainable & eco-friendly company, and creating loyal customers for life.To grow into a globally recognized Indian home cleaning business loved by consumers and is known for its commitment to environmental responsibility, product performance, and unforgiving customer care.
We imagine a cleaner, greener India where every home has access to safe, effective, environmentally responsible cleaning – built on our commitment to quality, our integrity, trust-focus, and strong relationships with customers. To lead the Home Cleaning revolution in India by providing a new standard of product safety, sustainability, and satisfaction for customers – one sparkling home at a time.
Our Mission
Our mission is to elevate the quality of cleaning across India, creating a cleaner, safer, and more sustainable innovation in cleaning through soundly developed, environmentally conscious cleaning operations. We love bringing together the power of nature with the power of technology to create products that perform better than other traditional products in terms of cleaning efficacy, safety, and cleanliness. We seek to enact long-term impacts in order to create a cleaner future — one household at a time.
We start with just the purpose of making meaning cleaning products. Products that care for you, your loved ones, and the Earth. Our ongoing mission is to inspire and promote conscious living while advancing natural cleaning processes that are tough on dirt on all surfaces but gentle on the surface, skin, and the Earth.
Our ongoing mission is to inspire and promote conscious living based on our products’ cleaning and safety efficacy. Whether it is noting the following characteristics of each product we create that speak directly to our core values of purity, safety, innovation, and trust, we work to make your home cleaner….not just clean.
